KFC Gets Creative for National Fried Chicken Day

Fried Chicken & Bubbly

An unlikely pairing, fried chicken and bubbly has captured the tastebuds of foodies and wine lovers alike. From the NYC food scene to celebrities like Dave Grohl, this delectable pairing is savoury and refreshing, yet so many people have yet to experience this deliciousness.

According to a recent survey by KFC Canada, 41 percent of Canadian adults are interested in trying fried chicken and bubbly. To celebrate National Fried Chicken Day, KFC is making it even easier - with Buckets & Bubbly, an epically delicious pairing. All you need is a bucket of KFC Original Recipe fried chicken and a glass of bubbly to bring out the flavour of both.

It can no longer be denied there’s something special when fried chicken is paired with a glass of bubbly. The zesty bubbles complement the Finger-Lickin' Good flavour of the chicken after every bite. The savoury fried food pairs well with the acidity of the bubbly, creating a mouthwatering effect and enhancing the overall experience.

“Considered one of food & drink’s best kept secrets, fried chicken and bubbly is one of those iconic flavour pairings you need to taste to believe just how delicious it is. It’s a new way to enjoy and experience our Finger-Lickin' Good fried chicken,” said Katherine Bond-Debicki, CMO, KFC Canada.

The beauty of this pairing is that any champagne, crémant, cava or prosecco brings out the flavour of the fried chicken. You can create a sensorial experience and elevate any summer afternoon or evening, sharing a taste discovery experience with friends, by simply pairing fried chicken with sparkling wine.

For those of you who tried the intriguing combination — what did you think? Tweet us at @marketingnewsC2 to tell us more!

About KFC Canada: Founded by Colonel Harland Sanders in 1952, KFC is now the world's most popular chain of chicken restaurants. To this day the Colonel's own blend of 11 herbs and spices is still used to season our Original Recipe® chicken and it still remains a very closely guarded secret. KFC's specialty is our famous Original Recipe® chicken, but we also feature a variety of freshly prepared sandwiches and wraps, on the go snack items, home-style sides, desserts and beverages. Today KFC Corporation is a subsidiary of YUM! Brands Inc. and operates more than 23,000 restaurants in more than 140 countries and territories around the world including more than 600 locations right here in Canada. To learn more about KFC Canada, visit our website www.kfc.ca

About Maru/Blue: Panel and data services provider Maru Blue is deeply rooted in the Maru/HUB technology platform and offers on-demand, high-quality, highly scalable online community samples of deeply engaged, known respondents. Excerpts from this release of findings should be properly attributed, with interpretation subject to clarification or correction. Maru Public Opinion is a professional services firm dedicated to improving its clients' business outcomes. It delivers its services through teams of sector-specific research consultants specializing in the use of Insight Community and Voice of Market technology. Maru Public Opinion does not do any work for any political party. Maru Public Opinion polls with supporting detailed tables are found here: Maru Public Opinion Canada. Corporate information can be accessed here: Maru Group.